yandexis one of the leading web companies of today. Founded in the late 90s, the company continues its operations in Turkey. The company started this business as a search engine and later applied to many sectors. Website owners must rank in Yandex search engine or other search engines. It should rise so that it can reach more visitors. This is an event that increases customer potential. Yandex Webmaster Toolsis an important application in this respect.
What is Yandex Webmaster Tools?
How to register a site in Yandex Webmaster Tools? Before answering this question, let’s talk about the web application.
Yandex Webmaster Tools is a tool for website owners. analysis tool. Its purpose, making websites more efficient to ensure. Sites that benefit from this application rise to the top of search engines in a short time. The application stands out in problem solving with the many tools it offers.
Yandex Webmaster Tools Features
This application of Yandex impresses its customers with its many features. The web application is primarily free Let’s explain that it is. There is no need to pay any fee to benefit from the application.
Search query statistics
How to register a site in Yandex Webmaster Tools? Before this question, application features need to be recognized. In this way, you can make the most of the platform. One of the features available in the web application search query report. Thanks to this feature, the position of certain keywords in search is indicated.
One of the features offered to users is grouping. More than one key phrase can be used in a single group. In addition, another feature is the ranking position among popular keywords. This is also a frequently used tool. With many such features, the search query is a prominent panel.
Measuring site quality
Another thing that website owners care about measure site quality. There are many methods to measure site quality. One of them is the site quality tool. This tool provided by Yandex provides some information about the site. This tool is especially effective for those who want to compare with rival sites. Users can learn the quality rankings of their own sites and those of rival sites. In this way, he learns how successful he is compared to his competitors.
Mobile compatibility check
Yandex Webmaster Tools with checking mobile compatibility A vehicle is available. The purpose of this application is to determine whether the site’s pages are mobile compatible. Many tests are applied for this. The codes are examined and it is shared whether there are any deficiencies as a result of the analysis.
Discover site issues
With this tool of Yandex, users can site errors can also resolve it. Errors are divided into 4 different categories. One of these is major errors. The most important errors are found here. Another one is critical errors. It is a subcategory of fatal errors. Another category is errors that need to be fixed. In other words, they are problems that can be considered moderately important. Finally, there is the recommended category. This category contains errors that need to be fixed but are not important.
The website automatically crawls pages for users. As a result of the scanning, reports are shared with website owners. More than 30 parameters are analyzed to create these reports.
Checking compliance against search engine rules
How to register a site in Yandex Webmaster Tools? Before moving on to this question, we would like to talk about another feature of the site.
In the web application reporting search engine rule violations There is a vehicle. This tool indicates which pages have policy violations. It also explains what the pages’ violations are. Accordingly, the developer can take action.
See site reviews
Another feature we encounter is site reviews. What users wrote about the website reviews appears in this area. website owneroptionally this can respond to comments. The purpose of the evaluation part is to understand how the site is received by users.
Turbo pages
Turbo pages are another tool in Yandex Webmaster Tools. This tool is effective in opening pages many times faster. For example, let’s say an ordinary page opens in 2 seconds. Turbo page feature With this, the page is opened in 0.3 seconds. This is possible thanks to a technology used by Yandex. Information is given on the panel to activate this feature.
Page capture
Another tool, the page capture tool, improve the quality of pages It works. Users, Yandex.Metrica You can add tags by installing the tool. Then it starts to start the vehicle.
Review indexed content
Another feature offered by this application from Yandex is the tool to track indexed content. Purpose of the vehicle, How many pages on the website? To show that it is included in the search engine index. In addition to the report displayed in statistics, the pages added to the index are also explained.
View site structure
Yandex Webmaster Tools also has a feature about site structure. With this tool, you can see how the site is organized. So on the website directories and subdirectories is shown. In summary, site directories and files, hierarchically are listed.
How to Register a Site in Yandex Webmaster Tools?
There are 3 different verification methods for a website to be included in the application. one of them HTML filethe other DNS recordfinally HTML meta tag. With these methods, it becomes possible to add the website to the panel. We conveyed to our readers what needs to be done under this heading.
Login to account
Primarily Yandex Webmaster Tools You must enter the page where the vehicle is located. At the top of this page “go” button appears. This button must be pressed. Then the account must be logged in or registered.
Connect the site and start using it
The panel that appears on the screen contains a list of sites. Any site will not be listed if it has not been used before. “Add siteThe button written ” should be pressed. After pressing this button, the domain name must be entered. “AddAfter pressing the ” button, the verification methods appear. You need to choose one of 3 different verification methods. After using one of these methods, you will now be able to access the panel for the website.
The methods that can be used are:
- Validation with HTML file
- Verification with DNS record
- Validation via HTML meta tag
HTML file
It is quite simple to verify a domain name with an HTML file. All that needs to be done is to open the HTML file add to root directory for web. To do this, follow the steps below:
- After the domain name is added, the verification screen appears. On this screen “HTML file” method should be selected.
- The file should then be downloaded.
- Downloaded file should be transferred to the root directory.
- “Check” button should be pressed and the transaction should be confirmed.
- Then the web panel will be loaded.
DNS record
The website can also be verified with DNS record. The DNS record may take some time to process. So the most impractical method is DNS registration. If possible, other verification techniques should be applied. For this, the following steps must be followed:
- “DNS recordSwitch to the ” tab.
- written on the screen copy the code.
- Via the domain panel Add TXT record.
- Let the name of the TXT record be “@”. The registration information should be included as a code.
- After the TXT record is processed, “CheckPress the ” button.
HTML meta tag
How to register a site in Yandex Webmaster Tools? Another way we come across is to add meta tags. The steps to follow for this are:
- On the verification screen “Meta tagSelect the “ tab.
- Copy the code on the screen.
- located in the root directory containing home page open the file. The name of this file is usually “index.php”.
- Then paste the code between the head tags inside the file.
- If a different software is used, the support information of the software should be examined. For example, for WordPress, the addition is made from the theme settings. “header.phpWhen the code is added to the file named ”, it should work without any problems.
- After that “Check” button should be pressed.
